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SATYAJIT SAMANTA

ASSISTANT PROFESSOR

Prof. Satyajit Samanta, Assistant Professor in Mass Communication and Journalism at Sister Nivedita University, specializes in Advertising, Event Management, Graphic Designing, Filmmaking, Photography, Cinematography, and Editing. With five years of industry experience on projects like MTV Roadies X2 and the FIFA U-17 World Cup, he brings practical insights to his teaching. He has also taught as a guest lecturer at the Institute of Management Study and has been a faculty member at Sister Nivedita University for two years.

SATYAJIT SAMANTA biography

Prof. Satyajit Samanta is an accomplished Assistant Professor in the Department of Mass Communication and Journalism at Sister Nivedita University. His domain expertise encompasses a broad spectrum of media-related fields, including Advertising, Event Management, Graphic Designing, Filmmaking, Photography, Cinematography, and Editing. His specialization in Advertising, PR, Events, and Graphic Designing reflects his diverse skill set and deep understanding of the media landscape.

Prof. Samanta brings five years of extensive industry experience to his academic role. His professional journey includes significant positions such as Creative Director and Media Manager in high-profile projects like MTV Roadies X2, Kiff, the FIFA U-17 World Cup, AIFF - Hero I-League, BPC India Pvt. Ltd., and various feature films. These roles have provided him with hands-on experience in creative direction, media management, and the execution of large-scale events and productions, making him well-versed in the practical aspects of media and communication.

In addition to his industry accomplishments, Prof. Samanta has a notable academic career. He served as a Guest Lecturer at the Institute of Management Study for a year, where he shared his industry insights and practical knowledge with students. For the past two years, he has been a valued faculty member at Sister Nivedita University, where he continues to inspire and educate the next generation of media professionals.

Prof. Samanta's teaching philosophy centers on bridging the gap between theory and practice. He emphasizes experiential learning, ensuring that students gain practical skills and real-world experience alongside their academic studies. His courses cover a wide range of subjects, including advertising strategies, event planning, graphic design principles, filmmaking techniques, photography fundamentals, and advanced cinematography and editing. By integrating his industry experience into his teaching, he provides students with a comprehensive understanding of the media industry and its dynamic nature.

Beyond his teaching responsibilities, Prof. Samanta is actively involved in academic administration and curriculum development. He collaborates with colleagues to design and implement programs that reflect current industry trends and technological advancements. His commitment to maintaining high educational standards ensures that students are well-prepared to meet the demands of the ever-evolving media landscape.

Prof. Samanta is also passionate about research and continuous learning. He stays updated with the latest developments in media technology and communication strategies, contributing to his ongoing professional growth and enhancing his teaching methodologies. His dedication to excellence in both industry and academia makes him a respected and influential figure in the field of Mass Communication and Journalism.

In summary, Prof. Satyajit Samanta's blend of industry experience and academic expertise positions him as a key educator and mentor at Sister Nivedita University. His contributions to the fields of advertising, event management, and media production continue to shape the future of media education and inspire his students to achieve their full potential in their respective careers.

Best Skills

  • Advertising: Expertise in developing and executing advertising campaigns.
  • Event Management: Proficient in planning and organizing events of varying scales.
  • Graphic Designing: Skilled in creating visually appealing designs for various media.
  • Filmmaking: Experience in directing and producing films and videos.
  • Photography: Proficiency in capturing compelling images and utilizing photography techniques.
  • Cinematography: Knowledgeable in cinematographic techniques and camera operations.
  • Editing: Skillful in video editing and post-production processes.
  • Teaching and Mentoring: Effective educator with a focus on practical, experiential learning.
  • Industry Experience: Five years as Creative Director and Media Manager on notable projects.
  • Academic Engagement: Experience as a guest lecturer and ongoing faculty member at Sister Nivedita University.